New Abacus Wireless Smart Phone Synchronization

The new AbacusSync wirelessly syncs your mobile devices directly with your AbacusLaw contacts and calendar. Changes you make on your phone are sent back to your office, and changes made in the office are sent to your phone. You never have to dock your phone or go through other applications:

• iPhone: iTunes and Outlook NOT REQUIRED
• Blackberry: Blackberry Desktop Manager and Outlook NOT REQUIRED
• Android: Outlook and Google NOT REQUIRED

Be among the first to use this new and exciting feature
AbacusSync will begin rolling out in September. There will be some kinks to work out, so we are limiting the initial roll-out to 100 people with whom we will work very closely. AbacusSync costs $97 per year per mobile device. To be among the first 100, you must have an iPhone, Blackberry or Android smart phone and you’ll need to be able to change settings on your router and firewall.

Special Offer: Reserve your spot now. Be one of the first 100 people to sign-up and we will wave the $250 installation fee.  Call 800-726-3339 or email sales@abacuslaw.com to reserve your spot today.

Centrally Organize Your Templates and Forms

In AbacusLaw 2011, the Forms Library goes beyond just PDF court forms to include word processing templates. Easily produce PDF, Word or WordPerfect forms while staying organized.

How to Create a Law Firm Marketing Video
A guest article from LawInfo.com

Video production doesn’t need to be intimidating. With these step by step instructions you’ll be creating engaging videos that attract prospects in no time. 

Step 1: Select a Topic
Topics should be questions or issues that come up repeatedly in your practice, and answerable within a minute. Be careful not to answer any legal questions or disclose any information regarding any of your clients. Some excellent topics may include: "What Should I Do After A Car Accident?" or "Why Is It Important To Have A Will?"

Step 2: Set Up Your Shoot
Make sure to illuminate your face, the background, and if you can, the top of your head. If you have access to an external microphone, use it! Videos that fail to impress usually lack quality audio.

Step 3: Shoot Your Video
Prepare a script or at least a few bullets so you know what you’re going to say. All videos should be concluded with a call to action - something like "For more information, call my offices at 555-5555 for a free consultation."

Step 4: Edit Your Video
Both PCs and Macs come with software pre-installed that is capable of fairly sophisticated video editing. Using Windows Movie Maker® or Apple's iMovie® cut your video into a short 30 to 90 second clip. During your video, make sure to display contact information as a banner along the bottom of the screen. Finish your video with a five second graphic that displays your firm logo and contact information.

Step 5: Upload your Video
Your videos should be displayed prominently on your website and uploaded to various video hosting sites like YouTube® and Vimeo®.

For more information on video marketing visit http://www.lawinfo.com/ or call 800-397-3743. 

What's in a QR Code?

If you’re wondering “What’s that barcode-looking-stamp-thing I’ve seen in advertisements and on business cards?” you’re not alone. It’s a QR (Quick Response) code. When photographed using a free app on any smart phone, the QR code performs a pre-programmed, designated action such as going to a specific website or pulling up contact information.

How can you use QR codes?
They’re helpful in advertisements because you can easily direct people to your website without them having to type in your URL. Placing a QR code on your business card makes it easy for clients to save your contact information without having to manually enter it into their phone. Generating a QR code is easy using one of many free apps such as QuickMark.

Scan this QR code:

• Open the app on  your phone
• Hold your phone’s camera up to the QR code
• The camera will lock onto the code and perform the designated action

Download one of these free QR reader apps from you phone:

• Android: QR Droid, Quickmark
• Blackberry: QR Code Scanner Pro
• iPhone: Qrafter, QR Reader for iPhone
• Symbian: Quickmark
• Windows: QR Reader, BeeTagg

On the Docket

• New Wireless Sync
• Tip of the Month
• Your Law Firm Marketing Video
• QR Codes

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Contact us:
800-726-3339
www.abacuslaw.com